Written by the Fiveable Content Team โข Last updated August 2025
Verified for the 2026 exam
Verified for the 2026 examโขWritten by the Fiveable Content Team โข Last updated August 2025
Definition
Automatic encoding refers to the process of unconsciously and effortlessly storing information into long-term memory without any conscious effort or intention.
Selective attention is the ability to focus on certain stimuli while ignoring others. It plays a role in determining what information gets encoded automatically.
The primacy effect refers to our tendency to better remember items that are presented at the beginning of a list or sequence. This can be seen as an example of automatic encoding because these items are often stored in long-term memory without much effort.
Flashbulb memories are vivid and detailed recollections of momentous events. They are often formed automatically due to strong emotional arousal and can be retained for long periods of time.