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📲Media Literacy
Key Terms

235 essential vocabulary terms and definitions to know for your Media Literacy exam

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Browse All A-Z

A

Active Audience Theory
Active Consumption
Advertising ethics
Advertising revenue
Aesthetic values
Affective polarization
Anchoring Bias
Antitrust Laws
Artificial intelligence
Audience agency
Audience analysis
Audience Awareness
Audience Commodification
Audience demographics
Audience Fragmentation
Audience Interpretation
Audience Reception
Audio descriptions
Audiovisual techniques
Augmented reality
Automated fact-checking

B

Bechdel Test
Body image
Boolean operators
Brand recognition
Bridging capital
Broadcast journalism
Broadcast news

C

Cable television
Cambridge Analytica Scandal
Camera angles
Captioning
Celebrity endorsements
Character continuity
Chart junk
Cinematic Language
Citizen Journalism
Click-Through Rate
Clickbait headlines
Cnn effect
Cognitive Schemata
Collective Identities
Collective intelligence
Color theory
Color-blind casting
Communications Act
Community Radio
Conflict Frame
Conflict of interest
Consumer advocacy
Content analysis
Copyright
Copyright infringement
Counter-hegemony
Creative Commons Licenses
Critical Discourse Analysis
Critical media literacy
Cultivation Theory
Cultural appropriation
Cultural Assumptions
Cultural codes
Cultural Hegemony
Cultural Pluralism
Cultural resistance
Cultural Studies
Cyberbullying

D

Data ink ratio
David Buckingham
Deep focus
Diaspora identity
Diffusion of Innovations
Digital activism
Digital citizenship
Digital copyright
Digital inclusion initiatives