European exploration of the Americas was driven by a desire for new trade routes, wealth, and religious conversion. Spain, Portugal, England, France, and the Netherlands competed to establish global empires, with technological advancements enabling their voyages. Spain's arrival in Florida began with Juan Ponce de León in 1513. Subsequent expeditions led to the founding of St. Augustine in 1565, establishing Spanish control. The colonizers introduced European agriculture and livestock while interacting with indigenous peoples like the Timucua and Calusa.