AP English Language AMSCO Guided Notes

1.1: The Rhetorical Situation

AP English Language
AMSCO Guided Notes

AP English Language Guided Notes

AMSCO 1.1 - The Rhetorical Situation

Essential Questions

  1. What are the components of the rhetorical situation?
I. Elements of the Rhetorical Situation

1. What is a rhetorical situation and what six elements does it include?

2. How do writers use understanding of the rhetorical situation to make decisions about what to say and how to say it?

A. The Communication Situation

1. According to Kenneth Burke's parlor metaphor, how does each essay or speech function within an ongoing conversation?

2. Define exigence, purpose, audience, writer, context, and message as they relate to the rhetorical situation.

II. Exigence

1. What does exigence mean in the context of the rhetorical situation?

A. The Impetus

1. How does exigence function as the spark that prompts a writer or speaker to create a text?

2. What are examples of situations that could serve as exigence for writing?

3. How can you describe the relationship between exigence and writing?

III. Purpose

1. What is the difference between exigence and purpose in a rhetorical situation?

A. Writer's Goal

1. What does purpose mean and what does a writer hope to accomplish through purpose?

2. What are different types of purposes a writer might have, and how might each type influence the writer's method?

3. How can purpose be expressed in a textโ€”either explicitly or implicitly?

IV. Audience

1. Who is the audience of a text and what characteristics might audiences have?

A. Targeting Your Message

1. How are exigence, purpose, and audience interconnected in the rhetorical situation?

2. Why is understanding an audience's values, beliefs, history, and needs essential for effective persuasion?

3. How does the example of the student's text message conversations demonstrate the relationship between audience and strategic communication choices?

4. How can a writer make strategic choices based on audience values without being dishonest?

V. Context and Message

1. What is context and how does it influence a writer's message and choices?

A. When, Where, and What

1. What three immediate elements make up the context of a piece of writing?

2. What is broader context and how does it differ from immediate context?

3. How do the broader contexts or 'worlds' of an argument add dimension to a writer's message?

4. How should a writer approach joining an ongoing conversation about a topic?

Key Terms

audience

context

exigence

message

purpose

rhetorical situation

speaker

writer