Context Effect in AP Psychology

Definition

The context effect refers to how the context (or environment) in which something is experienced can impact perception and recall of the event or information.

Related terms

Mood-Congruent Memory:

This is when current mood cues memories consistent with that mood. If you're happy, you're more likely to remember happy times.

State-Dependent Memory:

This refers to better recall of specific episodes or information when one's physical state is similar during encoding and retrieval stages - like remembering what you studied while drinking coffee better if you also drink coffee during the exam!

Priming:

This involves unconscious activation of certain associations, predisposing one's perception, memory, or response.