Psychology of Economic Decision-Making
Post-earnings announcement drift refers to the phenomenon where stock prices continue to react to earnings announcements over a period of time following the actual announcement. This behavior suggests that investors may underreact to the information presented in the earnings reports, causing prices to drift in the direction of the earnings surprise as more investors digest the news and adjust their expectations. It highlights the inefficiencies in market responses to new information, often leading to predictable patterns in stock price movements.
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