The 2014 Winter Olympics, officially known as the XXII Olympic Winter Games, were held in Sochi, Russia. This major international sporting event involved significant financial investments and strategic planning by both public and private entities.
Capital Budgeting: The process by which investors decide whether to invest in specific projects or assets.
Cost-Benefit Analysis: A financial analysis tool used to evaluate the overall value or impact of a project by comparing its costs and benefits.
Sponsorship Revenue: Income generated from companies that pay to associate their brands with an event or organization.