Digital natives are individuals who have grown up in the era of digital technology, particularly those born from the mid-1980s onward. They are accustomed to using the internet, smartphones, and social media as integral parts of their everyday lives, which shapes their behaviors, communication styles, and consumption of information. This generational shift has a profound impact on political campaigns, as these individuals are more likely to engage with political content online and expect campaigns to leverage digital platforms effectively.
congrats on reading the definition of digital natives. now let's actually learn it.