Content ownership refers to the legal rights and control an individual or organization has over creative works such as articles, videos, music, and other forms of media. This concept is crucial in understanding how media companies manage, distribute, and monetize their content, especially in the context of mergers, acquisitions, and vertical integration. As companies consolidate their power through these processes, they often acquire rights to vast libraries of content, impacting how that content is produced and shared across different platforms.
congrats on reading the definition of Content Ownership. now let's actually learn it.