Intro to Social Media
Augmented reality shopping is a technology that allows consumers to interact with virtual products in a real-world environment using their smartphones or AR devices. This immersive shopping experience enhances product visualization, enabling customers to see how items, such as furniture or clothing, would look and fit in their own spaces before making a purchase. By integrating augmented reality into the shopping experience, retailers can bridge the gap between online and offline shopping, driving engagement and potentially increasing sales.
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