Intro to Public Relations
Informed consent is the process through which individuals are made fully aware of the potential risks, benefits, and implications of participating in a study or research project, allowing them to make an educated decision about their involvement. It is crucial in ethical research practices, ensuring participants understand what participation entails and that they are agreeing voluntarily without any coercion. This concept is particularly important when collecting and analyzing data as it protects individuals' rights and fosters trust between researchers and participants.
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