Hearst

Definition

In the context of political science and media, Hearst refers to William Randolph Hearst, an influential American newspaper publisher who developed the largest newspaper chain and media company, Hearst Communications. His methods emphasized sensationalism and human-interest stories, which significantly impacted public opinion and American journalism.

Related terms

Yellow Journalism: A style of newspaper reporting that emphasizes sensationalism over facts, often associated with the press approach pioneered by publishers like Hearst.

Media Bias: The perceived or real bias of journalists and news producers within the mass media, in selecting events and stories that are reported and how they are covered.

Public Opinion: The collective preferences or views of a population on a given subject, significantly influenced by mass media coverage and presentation