Innovation Management
Idea generation is the process of creating, developing, and communicating new ideas that can lead to innovations. It is a crucial first step in the innovation journey, where individuals or teams brainstorm and explore possibilities, often resulting in creative solutions that can transform existing products, services, or processes. This process is connected to various types of innovation, models for guiding innovation processes, and methods like lateral thinking that enhance creativity.
congrats on reading the definition of Idea Generation. now let's actually learn it.