Disney

Definition

Disney refers to The Walt Disney Company, a global entertainment conglomerate founded in 1923, known for its films, theme parks, and media networks. It has played a pivotal role in shaping global culture and media, creating iconic characters and franchises that resonate with audiences worldwide, such as Mickey Mouse and the Marvel Cinematic Universe.

5 Must Know Facts For Your Next Test

1. Disney's first animated feature film was 'Snow White and the Seven Dwarfs,' released in 1937, which was also the first-ever full-length cel-animated feature in motion picture history.
2. The Disney theme parks, including Disneyland and Walt Disney World, are some of the most visited attractions in the world, contributing significantly to the company’s cultural impact.
3. Disney acquired major franchises like Star Wars and Marvel, expanding its media portfolio and solidifying its position as a leader in global entertainment.
4. The Disney Channel, launched in 1983, has been instrumental in producing content for younger audiences and has given rise to numerous successful shows and stars.
5. Disney's influence extends beyond entertainment; it plays a role in shaping cultural norms and expectations through its storytelling and character development.

Review Questions

• How has Disney influenced global culture through its characters and storytelling?
  • Disney has greatly influenced global culture by creating beloved characters and engaging stories that resonate with people of all ages. Characters like Mickey Mouse and franchises like 'The Lion King' have become cultural icons that not only entertain but also convey moral lessons and universal themes. The company's storytelling often includes elements of fantasy and adventure that appeal to diverse audiences, contributing to a shared cultural experience across different countries.
• Discuss the economic impact of Disney's theme parks on local economies and the broader tourism industry.
  • Disney's theme parks have a substantial economic impact on local economies by attracting millions of visitors each year who contribute to tourism revenues. These parks create thousands of jobs in hospitality, retail, and entertainment sectors while also generating significant tax revenue for local governments. Additionally, they often stimulate growth in surrounding businesses, such as hotels and restaurants, further enhancing their contribution to the broader tourism industry.
• Evaluate how Disney's acquisition strategies have changed the landscape of global media and entertainment.
  • Disney's acquisition strategies, particularly with its purchases of Pixar, Marvel, Lucasfilm, and 21st Century Fox, have dramatically reshaped the landscape of global media and entertainment. By integrating these powerful franchises into its portfolio, Disney has diversified its offerings and increased its market share significantly. This expansion not only enhances content availability across various platforms but also creates synergies that optimize production costs and boost revenue potential through cross-promotions. Ultimately, these strategic acquisitions have established Disney as a dominant force in an increasingly competitive industry.

Related terms

Animation: A method of creating moving images by displaying a series of individual drawings, paintings, or illustrations in rapid succession to create the illusion of movement.

Merchandising: The practice of promoting and selling products related to a brand or character, which has become a significant revenue stream for Disney.

Franchise: A series of related products or media properties that share common elements, characters, or themes, often expanding the original brand's reach and influence.