Global Media

study guides for every class

that actually explain what's on your next test

GLAAD

from class:

Global Media

Definition

GLAAD (Gay & Lesbian Alliance Against Defamation) is an organization that aims to promote LGBTQ+ representation and combat discrimination in media and culture. It focuses on ensuring fair and accurate portrayals of LGBTQ+ individuals in various forms of media, advocating for corporate social responsibility within the media industries, and challenging harmful stereotypes that can negatively impact the community.

congrats on reading the definition of GLAAD. now let's actually learn it.

ok, let's learn stuff

5 Must Know Facts For Your Next Test

  1. GLAAD was founded in 1985 in response to defamatory media coverage of the LGBTQ+ community, particularly during the AIDS crisis.
  2. The organization works with media professionals to create guidelines that promote respectful and accurate portrayals of LGBTQ+ people in film, television, and other media outlets.
  3. GLAAD's annual Media Awards celebrate outstanding LGBTQ+ representation in the entertainment industry, highlighting productions that foster understanding and acceptance.
  4. The organization also engages in advocacy campaigns to raise awareness about anti-LGBTQ+ legislation and social issues affecting the community.
  5. Through its initiatives, GLAAD seeks to hold corporations accountable for their portrayal of LGBTQ+ individuals and encourage them to embrace diversity and inclusion.

Review Questions

  • How does GLAAD influence corporate social responsibility within media industries?
    • GLAAD influences corporate social responsibility by advocating for fair and accurate representation of LGBTQ+ individuals in media content. The organization provides guidelines and collaborates with media companies to promote respectful portrayals. By holding corporations accountable for their actions and representations, GLAAD encourages them to embrace diversity and adopt more inclusive practices in their storytelling.
  • What are the key initiatives GLAAD has implemented to combat discrimination against the LGBTQ+ community in media?
    • GLAAD has implemented several key initiatives including the creation of representation guidelines for media professionals, hosting the annual Media Awards to recognize positive portrayals of LGBTQ+ characters and stories, and running advocacy campaigns aimed at raising awareness about harmful stereotypes. These initiatives are designed not only to educate creators but also to promote a broader understanding of LGBTQ+ issues among audiences.
  • Evaluate the impact of GLAAD's efforts on societal attitudes toward the LGBTQ+ community over the last few decades.
    • GLAAD's efforts have significantly shifted societal attitudes toward the LGBTQ+ community over the years by fostering greater visibility and acceptance through accurate media representation. By challenging negative stereotypes and promoting positive narratives, GLAAD has contributed to a cultural environment where LGBTQ+ individuals are more accepted and understood. This change has influenced public policy, increased support for LGBTQ+ rights, and encouraged more inclusive practices within various industries.
© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.
Glossary
Guides