The modular design approach is a method of creating layouts and elements in a flexible, repeatable, and interchangeable manner, allowing for consistent branding while also promoting creativity in editorial design. By breaking down content into smaller, manageable modules, designers can easily rearrange or modify these components to suit different formats and maintain a cohesive brand identity. This approach enables a balance between strict branding guidelines and the freedom to innovate and adapt designs for various editorial needs.
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