Digital Ethics and Privacy in Business

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General Data Protection Regulation

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Digital Ethics and Privacy in Business

Definition

The General Data Protection Regulation (GDPR) is a comprehensive data protection law enacted by the European Union in May 2018, aimed at enhancing individuals' control over their personal data and unifying data privacy laws across Europe. It establishes strict guidelines for the collection, processing, and storage of personal information, impacting businesses that handle such data. GDPR emphasizes transparency, accountability, and the need for organizations to ensure the protection of individuals' privacy rights.

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5 Must Know Facts For Your Next Test

  1. GDPR applies to all organizations operating within the EU and those outside the EU that process the personal data of EU citizens.
  2. Under GDPR, individuals have rights including the right to access their data, rectify inaccuracies, erase their data (right to be forgotten), and object to data processing.
  3. Organizations must obtain explicit consent from individuals before collecting or processing their personal data, ensuring that consent is freely given and informed.
  4. Fines for non-compliance with GDPR can reach up to 4% of an organization's annual global turnover or €20 million, whichever is higher.
  5. GDPR mandates the appointment of a Data Protection Officer (DPO) for certain organizations, responsible for overseeing compliance with data protection laws.

Review Questions

  • How does GDPR enhance individuals' control over their personal data compared to previous regulations?
    • GDPR enhances individuals' control by granting them specific rights such as access to their data, the ability to correct inaccuracies, and the right to request deletion of their data. These rights empower individuals to have more say over how their information is used compared to previous regulations. Organizations are now required to be more transparent in their data handling practices and ensure that individuals can easily exercise these rights.
  • Discuss the implications of GDPR on businesses outside of the European Union that handle the personal data of EU citizens.
    • Businesses outside the EU that process personal data of EU citizens are subject to GDPR regulations, which means they must comply with its stringent requirements regardless of their location. This includes obtaining explicit consent from users before data collection and implementing adequate security measures to protect personal information. Non-compliance can result in hefty fines, which makes it crucial for these businesses to understand and adhere to GDPR principles to avoid legal repercussions.
  • Evaluate the effectiveness of GDPR in protecting consumer privacy rights in an increasingly digital world.
    • GDPR has proven effective in raising awareness about data privacy issues and holding organizations accountable for their handling of personal data. Its strict consent requirements and penalties for non-compliance encourage businesses to adopt better data protection practices. However, challenges remain in enforcement across different jurisdictions and keeping up with rapidly evolving technology. As digital platforms continue to expand globally, ongoing adaptations and international cooperation will be necessary to maintain consumer privacy rights under GDPR.

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