Data, Inference, and Decisions
Ecological validity refers to the extent to which research findings can be generalized to real-world settings. It emphasizes the importance of conducting studies in environments that reflect the complexities of everyday life, ensuring that results are applicable outside the controlled conditions of a laboratory. This concept is crucial in experimental design and randomization as it bridges the gap between controlled experiments and real-life applicability, highlighting the need for representative samples and realistic settings.
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