Business Fundamentals for PR Professionals
Bootstrapping refers to the process of starting and growing a business using minimal financial resources, often relying on personal savings or revenue generated from the business itself. This approach emphasizes self-sufficiency and resourcefulness, allowing entrepreneurs to maintain control over their ventures while minimizing debt or outside investment. Bootstrapping can lead to innovative problem-solving and lean operations, as business owners must be creative in utilizing limited resources effectively.
congrats on reading the definition of bootstrapping. now let's actually learn it.