🌍ap world history: modern review

Internet Rise

Written by the Fiveable Content Team • Last updated September 2025
Verified for the 2026 exam
Verified for the 2026 examWritten by the Fiveable Content Team • Last updated September 2025

Definition

The Internet Rise refers to the rapid growth and adoption of the internet starting in the late 20th century, significantly impacting communication, commerce, and culture worldwide. This phenomenon has led to an interconnected global society where information can be shared instantly, affecting how people engage with one another and how businesses operate.

5 Must Know Facts For Your Next Test

  1. The internet saw explosive growth in the 1990s, transitioning from a tool primarily used by academics and government to a widespread platform for everyday users.
  2. E-commerce emerged as a significant industry thanks to the internet, allowing consumers to purchase goods and services online, which transformed retail business models.
  3. Social media platforms like Facebook and Twitter became mainstream in the early 2000s, reshaping how people communicate and share information across the globe.
  4. The rise of the internet has facilitated a more interconnected world, enabling real-time communication across borders and leading to increased cultural exchange.
  5. Issues like cybersecurity and data privacy have become prominent concerns as more personal information is shared online, highlighting the challenges that come with the benefits of internet connectivity.

Review Questions

  • How has the rise of the internet influenced communication patterns among individuals and communities globally?
    • The rise of the internet has drastically changed how individuals and communities communicate by enabling instant messaging, video calls, and social media interactions. This shift has led to the formation of global communities that transcend geographical boundaries, allowing people to connect over shared interests regardless of their physical location. Additionally, this new mode of communication has facilitated greater access to diverse perspectives and cultures, ultimately shaping public discourse.
  • Evaluate the impact of e-commerce on traditional retail businesses due to the rise of the internet.
    • E-commerce has significantly transformed traditional retail businesses by introducing new ways for consumers to shop, often leading to increased competition. Brick-and-mortar stores faced challenges as online shopping provided convenience and often better prices. This evolution forced retailers to adapt by developing their own online platforms or enhancing customer experience in-store. As a result, many businesses had to innovate their sales strategies and marketing approaches to survive in an increasingly digital marketplace.
  • Analyze the long-term societal implications of the digital divide that emerged alongside the rise of the internet.
    • The digital divide presents significant long-term societal implications as it creates disparities in access to information and technology. Those without reliable internet access are at a disadvantage in education, job opportunities, and participation in civic life. This inequality can exacerbate existing social and economic disparities, leading to further marginalization of disadvantaged groups. To address these issues, efforts must be made to improve access to technology and digital literacy programs, ensuring that all individuals can benefit from the advancements brought about by the internet.

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