Informative Social Influence

Definition

Informative social influence is a psychological phenomenon where people assume the actions of others in an attempt to reflect correct behavior for a given situation.

Related terms

Conformity:

The act of matching attitudes, beliefs, and behaviors to group norms or standards.

Normative Social Influence:

A type of social influence that leads to conformity. It's when people behave in certain ways to be accepted by others rather than because they believe it's right.

Social Facilitation:

The tendency for individuals to perform differently when in the mere presence of others. This includes performing better on simple tasks and worse on complex tasks.