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Aggregate demand (AD)

Definition

Aggregate demand refers to the total amount of goods and services that all sectors in an economy are willing and able to purchase at different price levels during a given time period.

Analogy

Imagine aggregate demand as a shopping list for an entire neighborhood. It includes everything people want to buy, like groceries, clothes, electronics, etc., at various prices.

Related terms

Consumer spending: Consumer spending is the portion of aggregate demand that comes from individuals purchasing goods and services.

Investment spending: Investment spending refers to businesses' expenditures on capital goods such as machinery or buildings.

Government spending: Government spending represents the amount spent by federal, state, and local governments on public goods and services.

"Aggregate demand (AD)" appears in:

Practice Questions (4)

  • Which of the following is a component of aggregate demand (AD)?
  • Which of the following is a component of aggregate demand (AD) in the economy?
  • An increase in aggregate demand (AD) causes:
  • What happens to inflation and unemployment when there is an increase in aggregate demand (AD)?


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AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.