Emotion

Definition

Emotion refers to the use of persuasive techniques that aim at evoking specific feelings or emotions in an audience. These appeals often rely on personal anecdotes, vivid imagery, powerful language, or dramatic storytelling.

Related terms

Pathos:

Pathos is another term for emotion. It specifically focuses on appealing to the emotions of the audience through storytelling or evocative language.

Rhetorical Devices:

Rhetorical devices are tools used by speakers or writers to enhance their message's impact. They include techniques such as similes, metaphors, repetition, and rhetorical questions.

Tone:

Tone refers to the writer's attitude towards their subject matter conveyed through word choice and style. The tone can influence the emotional response of the audience.