'Do It for Denmark' was an unconventional campaign launched by a Danish travel agency aimed at encouraging Danes to go on vacation with their partners with the hope they would conceive children abroad due to declining birth rates in the country.
Imagine if your school was running out of students so they started offering extra credit for any student who could convince their older siblings to enroll. That's kind of what 'Do It For Denmark' was doing - incentivizing couples to help increase population numbers!
Birth Rate: The number of live births per thousand people per year.
Population Decline: When the number of individuals in a species decreases over time.
Demographics: Statistical data relating to the population or particular groups within it.
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