American Business History
The capital asset pricing model (CAPM) is a financial formula that establishes a relationship between the expected return of an investment and its risk, measured by beta. It helps investors understand how much return they should expect for the risk they are taking, which is particularly important for making informed investment decisions. This model also emphasizes the importance of market risk and how it affects the cost of equity capital, providing a benchmark for assessing investment performance against the overall market.
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