Rhetorical Strategies:These are the specific techniques used by an author to effectively communicate their message, such as ethos (ethical appeal), pathos (emotional appeal), and logos (logical appeal).
Audience:The target group of people that the author intends to address or persuade with their writing. Understanding the audience helps in analyzing how successful an author's rhetorical strategies are in reaching and resonating with them.
Purpose:Refers to why an author has written a particular text. By identifying the purpose, one can analyze how effectively an author achieves their goal through various persuasive techniques.