Law of Demand:The law of demand states that as the price of a good or service increases, the quantity demanded of that item decreases, and as the price decreases, the quantity demanded increases, all else equal.
Marginal Revenue:Marginal revenue is the additional revenue a firm earns by selling one more unit of a good or service. For a monopoly, marginal revenue is less than the market price due to the downward sloping demand curve.
Profit Maximization:Profit maximization is the primary goal of a monopoly, which it achieves by producing the quantity where marginal revenue equals marginal cost, resulting in the highest possible profits.