upgrade
upgrade

📚Journalism Research

Fundamental Interview Techniques

Study smarter with Fiveable

Get study guides, practice questions, and cheatsheets for all your subjects. Join 500,000+ students with a 96% pass rate.

Get Started

Why This Matters

The interview is the backbone of journalism—it's where stories come alive through human voices, where facts get confirmed or challenged, and where unexpected angles emerge. You're being tested not just on what questions to ask, but on the process that transforms a conversation into credible, compelling reporting. Understanding these techniques means grasping core journalistic principles: accuracy, fairness, source cultivation, and ethical responsibility.

Think of interviewing as a system with interconnected parts. Preparation shapes your questions, which influence rapport, which affects what sources reveal, which determines what you can verify and publish. When you study these techniques, don't just memorize a checklist—know which principle each technique serves and how they work together. That's what separates competent reporters from great ones.


Building the Foundation: Pre-Interview Preparation

The work you do before saying "hello" often determines whether an interview succeeds or fails. Preparation signals professionalism, builds source confidence, and prevents wasted time on easily researched facts.

Research Your Subject

  • Background research—review the interviewee's previous interviews, published work, social media presence, and professional history to avoid redundant questions
  • Contextual knowledge allows you to ask informed follow-ups rather than basic questions that waste limited interview time
  • Identify knowledge gaps in existing coverage to focus your interview on what's genuinely new or unexplored

Prepare Strategic Questions

  • Question sequencing matters—arrange topics from less sensitive to more challenging to build momentum and trust
  • Anticipate responses and prepare branching follow-ups so you're never caught flat-footed when answers surprise you
  • Time management requires prioritizing your must-ask questions in case the interview runs short or gets derailed

Compare: Research vs. Question Preparation—both happen before the interview, but research builds your knowledge while question prep structures the conversation. Strong researchers who skip question prep often meander; prepared questions without research sound hollow.


Creating Connection: Rapport and Communication

Interviews aren't interrogations. The quality of information you receive directly correlates with the trust and comfort you establish. Sources who feel respected share more—and more honestly.

Establish Rapport

  • Small talk serves a purpose—it's not wasted time but rather a calibration period where both parties assess each other's communication style
  • Empathy and respect create psychological safety, making sources more willing to discuss difficult or sensitive topics
  • Name usage and friendly demeanor signal that you see the interviewee as a person, not just a quote machine

Observe Non-Verbal Cues

  • Body language literacy—crossed arms, broken eye contact, or shifted posture often signal discomfort before words do
  • Tone and pacing changes can indicate when you've touched a sensitive area worth exploring—or backing away from
  • Verbal-nonverbal mismatches (saying "I'm fine" while fidgeting) are red flags that warrant gentle follow-up

Compare: Rapport-building vs. Non-verbal observation—rapport is what you project, while observation is what you receive. Master interviewers do both simultaneously, adjusting their approach based on real-time feedback.


Extracting Information: Questioning Techniques

This is where journalism happens. The right question at the right moment can unlock an entire story; the wrong one can shut a source down permanently.

Develop Open-Ended Questions

  • "How" and "why" questions generate narrative and explanation, while "what" and "when" questions gather facts—use both strategically
  • Avoid leading questions that telegraph your expected answer ("Don't you think..." or "Wouldn't you agree...") as they compromise source authenticity
  • Prompts like "Can you explain..." or "Walk me through..." invite storytelling, which produces more vivid, quotable material

Use Follow-Up Questions

  • Clarification questions ensure you understand correctly before publishing—never assume you know what a source meant
  • Elaboration prompts like "Tell me more about that" signal genuine interest and often yield the interview's best material
  • The pregnant pause—sometimes silence is your most powerful follow-up, as sources often fill uncomfortable gaps with revealing details

Practice Active Listening

  • Full attention means putting away devices, maintaining eye contact, and resisting the urge to mentally compose your next question
  • Verbal affirmations ("I see," "Go on") and non-verbal cues (nodding, leaning in) encourage continued sharing
  • Reflective listening—paraphrasing what you heard—catches misunderstandings before they become published errors

Compare: Open-ended questions vs. Follow-ups—open-ended questions launch topics, while follow-ups deepen them. If an FRQ asks about extracting detailed information, discuss how these techniques work together in a questioning sequence.


Ensuring Accuracy: Documentation and Verification

Great interviews mean nothing if you can't prove what was said or confirm it's true. Documentation protects both journalist and source; verification protects the public.

Document Accurately

  • Recording vs. note-taking each have trade-offs—recordings capture exact quotes but require transcription time; notes are faster but risk inaccuracy
  • Always obtain explicit permission before recording; laws vary by jurisdiction, and trust matters more than legality
  • Review immediately after the interview while context and tone remain fresh in your memory

Verify and Fact-Check

  • Cross-reference claims against documents, other sources, and public records—trust but verify, always
  • Real-time clarification during the interview prevents post-publication corrections that damage credibility
  • Journalistic integrity depends on accuracy; one unchecked error can undermine an entire body of work

Compare: Documentation vs. Verification—documentation captures what was said, while verification confirms whether it's true. Both are essential, but they serve different functions in the reporting process.


Maintaining Standards: Ethics and Objectivity

These techniques aren't just best practices—they're ethical obligations that define professional journalism. Bias and confidentiality breaches don't just hurt individual stories; they erode public trust in journalism itself.

Maintain Objectivity

  • Open-minded approach means setting aside personal opinions and genuinely considering perspectives you might disagree with
  • Avoid inserting judgment through word choice, tone, or selective questioning that steers sources toward predetermined conclusions
  • Fair representation requires presenting the interviewee's actual views, not a distorted version that serves your narrative

Respect Confidentiality

  • Establish ground rules early—clarify what "off the record," "on background," and "for attribution" mean before sensitive topics arise
  • Honor agreements absolutely; breaking confidentiality destroys not just one relationship but your reputation with all future sources
  • Demonstrate trustworthiness through consistent ethical behavior, which builds the source networks that sustain careers

Compare: Objectivity vs. Confidentiality—objectivity governs how you handle information, while confidentiality governs how you protect sources. Both are ethical obligations, but objectivity serves the audience while confidentiality serves the source.


Quick Reference Table

ConceptBest Examples
Pre-interview preparationResearch your subject, Prepare strategic questions
Building trustEstablish rapport, Observe non-verbal cues
Information gatheringOpen-ended questions, Follow-up questions, Active listening
Accuracy assuranceDocument accurately, Verify and fact-check
Ethical practiceMaintain objectivity, Respect confidentiality
Real-time adaptationNon-verbal observation, Follow-up questions, Active listening
Source protectionRespect confidentiality, Establish rapport
Quote qualityOpen-ended questions, Active listening, Document accurately

Self-Check Questions

  1. Which two techniques work together to ensure you capture accurate, usable quotes—and how does each contribute differently to that goal?

  2. If a source's body language suddenly shifts during a sensitive question, which techniques should you deploy, and in what order?

  3. Compare and contrast the ethical obligations involved in maintaining objectivity versus respecting confidentiality. How might they occasionally conflict?

  4. An FRQ asks you to describe the complete process from interview preparation to published story. Which techniques belong to each phase, and what connects them?

  5. A source says something surprising that contradicts your research. Which three techniques help you handle this moment effectively, and why does the sequence matter?