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Big data algorithms aren't just tools—they're the foundation of how we extract meaning from massive datasets. You're being tested on understanding when to apply which algorithm, why certain approaches work better for specific problems, and how these algorithms scale to handle data that traditional methods can't touch. The concepts here connect directly to core themes: distributed computing, machine learning paradigms, dimensionality challenges, and the trade-offs between accuracy, interpretability, and computational cost.
Don't just memorize algorithm names and definitions. Know what problem each algorithm solves, what assumptions it makes, and how it compares to alternatives. When you see an FRQ asking you to recommend an approach for a given scenario, you need to think in categories: Is this a clustering problem or classification? Do I need distributed processing or can a single machine handle it? Is interpretability more important than raw accuracy? Master these distinctions, and you'll handle any question thrown at you.
These algorithms and systems solve the fundamental challenge of processing data too large for a single machine. The key principle is dividing work across multiple nodes while managing communication overhead and fault tolerance.
Compare: MapReduce vs. Apache Spark—both distribute computation across clusters, but Spark's in-memory model dramatically outperforms MapReduce for iterative algorithms like machine learning. If an FRQ asks about real-time analytics or iterative processing, Spark is your answer; for simple batch ETL on extremely large datasets, MapReduce remains viable.
These algorithms find structure in unlabeled data. They identify natural groupings or associations without being told what to look for—the essence of unsupervised learning.
Compare: K-means vs. Apriori—K-means groups similar data points into clusters, while Apriori finds items that co-occur in transactions. K-means answers "what types exist in my data?" while Apriori answers "what goes together?" Choose based on whether you're segmenting entities or discovering relationships.
These supervised learning methods predict categorical outcomes from labeled training data. The core challenge is learning decision boundaries that generalize well to unseen examples.
Compare: Naive Bayes vs. SVM—both handle high-dimensional data well, but Naive Bayes is faster and works with limited training data while SVM typically achieves higher accuracy when you have sufficient examples. For quick prototyping or streaming classification, start with Naive Bayes; for maximum accuracy on static datasets, consider SVM.
These algorithms combine multiple models to achieve better performance than any single model. The principle: diverse models make different errors, and aggregating their predictions cancels out individual weaknesses.
Compare: Random Forest vs. Gradient Boosting—both build multiple trees, but Random Forest trains them independently (parallel) while Gradient Boosting trains sequentially (each tree learns from previous errors). Random Forest is harder to overfit and faster to train; Gradient Boosting typically achieves higher accuracy but requires careful hyperparameter tuning.
These algorithms handle continuous prediction and the challenge of high-dimensional data. They address the fundamental tension between model complexity and interpretability.
Compare: Linear Regression vs. PCA—Linear Regression predicts a target variable from features, while PCA transforms features into a new coordinate system. Use PCA before regression when you have multicollinearity or too many features; PCA is unsupervised (no target), regression is supervised.
These algorithms power personalization at scale. They solve the problem of predicting preferences from sparse, implicit feedback data.
Compare: Collaborative Filtering vs. PageRank—Collaborative Filtering recommends based on user behavior similarity, while PageRank ranks based on network structure. Netflix uses collaborative filtering ("users like you watched..."); Google uses PageRank ("authoritative sources link to this page"). Both handle the scale of big data but solve fundamentally different problems.
| Concept | Best Examples |
|---|---|
| Distributed Processing | MapReduce, HDFS, Apache Spark |
| Unsupervised Clustering | K-means |
| Pattern/Association Discovery | Apriori, Association Rule Mining |
| Probabilistic Classification | Naive Bayes |
| Tree-Based Classification | Decision Trees, Random Forest, Gradient Boosting |
| Margin-Based Classification | Support Vector Machines (SVM) |
| Dimensionality Reduction | Principal Component Analysis (PCA) |
| Continuous Prediction | Linear Regression |
| Recommendation Systems | Collaborative Filtering |
| Graph/Network Analysis | PageRank |
Which two algorithms both use tree structures but differ fundamentally in how they combine multiple trees—and when would you choose one over the other?
A company needs to process 10TB of log files daily for batch reporting. Compare MapReduce and Spark for this use case, explaining which factors would influence your recommendation.
You're building a system to classify customer support tickets into categories. Which algorithm would you prototype with first, and why might you switch to a different algorithm for production?
Explain how PCA and K-means might be used together in a data pipeline. What problem does each solve, and why is their order of application important?
Compare collaborative filtering and association rule mining for an e-commerce recommendation system. What type of insight does each provide, and how might you use both in a single platform?