key term - Desilu Productions

Definition

Desilu Productions was a pioneering television production company founded by Lucille Ball and Desi Arnaz in 1950. It played a critical role in the development of television as a medium, known for its innovative use of the multi-camera format and for producing iconic shows such as 'I Love Lucy'. This company exemplifies vertical integration in the television industry, as it not only created content but also controlled various aspects of production and distribution.

5 Must Know Facts For Your Next Test

1. Desilu Productions was one of the first major production companies owned by a woman, reflecting the breaking of gender barriers in the industry.
2. The company was instrumental in developing the multi-camera filming technique, which allowed sitcoms to be filmed in front of a live audience, enhancing viewer engagement.
3. Desilu's success with 'I Love Lucy' led to the creation of a new standard for television shows, paving the way for future sitcoms and family-oriented programming.
4. In 1967, Desilu Productions was sold to Gulf + Western Industries, marking a significant moment in the consolidation of television production companies.
5. Desilu also produced other successful shows such as 'Star Trek' and 'Mission: Impossible', solidifying its legacy as a leader in early television production.

Review Questions

• How did Desilu Productions influence the format and production methods used in television?
  • Desilu Productions significantly influenced television by introducing the multi-camera format, which allowed for more dynamic storytelling and audience interaction. This method involved filming scenes from multiple angles simultaneously and presenting them before a live studio audience. The success of this approach not only enhanced the quality of sitcoms but also set a precedent for how television shows would be produced, making it an industry standard.
• What role did vertical integration play in the success of Desilu Productions?
  • Vertical integration was crucial to Desilu Productions' success as it allowed Lucille Ball and Desi Arnaz to control all aspects of their productions, from writing and filming to distribution. This control enabled them to ensure high-quality output while maximizing profits. By handling everything in-house, Desilu was able to innovate more freely and take creative risks that contributed to their popularity and impact on television history.
• Evaluate the long-term impact of Desilu Productions on the television industry and its evolution.
  • Desilu Productions had a lasting impact on the television industry by pioneering new production techniques and setting standards that continue to influence content creation today. Its success with iconic shows like 'I Love Lucy' not only changed how sitcoms were made but also established a model for future producers regarding audience engagement and content quality. The legacy of Desilu lives on as it laid the groundwork for modern television production practices, illustrating how innovation can shape an entire industry.

Related terms

I Love Lucy:

A groundbreaking sitcom created by Desilu Productions that aired from 1951 to 1957, known for its innovative filming techniques and its impact on American television.

Vertical Integration: A business strategy where a company controls multiple stages of production, from the creation of content to its distribution, allowing for increased efficiency and profit.

Multi-Camera Format: A filming technique that uses multiple cameras to simultaneously capture different angles of a scene, which became a standard in sitcom production due to its efficiency and ability to deliver timely content.