key term - Oligopoly

Definition

An oligopoly is a market structure characterized by a small number of firms that dominate the industry. These firms have a significant influence over the price and output of the goods or services they provide, often engaging in strategic interactions with each other to maximize their profits.

5 Must Know Facts For Your Next Test

1. Oligopolistic firms often engage in price leadership, where one firm sets the price and the others follow, to maintain their market dominance.
2. Collusion, where firms coordinate their actions to maximize joint profits, is a common strategy in oligopolistic markets, but it is often illegal in many countries.
3. Barriers to entry, such as high start-up costs or access to scarce resources, are typically high in oligopolistic markets, making it difficult for new firms to enter and challenge the existing players.
4. Advertising and product differentiation are common strategies used by oligopolistic firms to maintain their market share and customer loyalty.
5. Oligopolistic markets can lead to inefficient outcomes, such as higher prices and lower output, compared to more competitive market structures.

Review Questions

• Explain how the strategic interactions between firms in an oligopolistic market can affect the price and output of the goods or services they provide.
  • In an oligopolistic market, the small number of firms have a significant influence over the price and output of the goods or services they provide. These firms often engage in strategic interactions, such as price leadership or collusion, to maximize their profits. For example, if one firm raises its prices, the other firms may follow suit to maintain their market share, leading to higher prices for consumers. Conversely, if one firm increases its output, the other firms may respond by lowering their prices to compete, leading to a decrease in overall market prices. These strategic interactions can result in inefficient outcomes, such as higher prices and lower output, compared to more competitive market structures.
• Describe how barriers to entry in an oligopolistic market can impact the ability of new firms to challenge the existing players.
  • Oligopolistic markets are often characterized by high barriers to entry, such as high start-up costs or access to scarce resources. These barriers make it difficult for new firms to enter the market and challenge the existing players. As a result, the small number of firms that dominate the industry can maintain their market power and continue to set prices and output levels that maximize their profits, rather than promoting competition and efficiency. This can lead to higher prices and less innovation for consumers, as the existing firms have little incentive to improve their products or services or lower their prices in the face of limited competition.
• Analyze how the use of advertising and product differentiation by oligopolistic firms can impact the overall competitiveness of the market.
  • Oligopolistic firms often use advertising and product differentiation as strategies to maintain their market share and customer loyalty. By investing heavily in advertising campaigns, these firms can create brand recognition and customer loyalty, making it more difficult for new entrants to gain a foothold in the market. Similarly, product differentiation allows oligopolistic firms to offer unique products or services, further solidifying their market position. While these strategies can benefit consumers by providing a wider range of choices, they can also reduce the overall competitiveness of the market. By differentiating their products and creating brand loyalty, oligopolistic firms can insulate themselves from direct price competition, leading to higher prices and less incentive for innovation. This can result in an inefficient allocation of resources and suboptimal outcomes for consumers compared to a more competitive market structure.

Related terms

Monopoly:

A market structure where a single firm is the sole provider of a good or service, allowing the firm to set prices and output levels with little to no competition.

Duopoly: A specific type of oligopoly where there are only two firms that dominate the market, often engaging in strategic competition with each other.

Game Theory: The study of how rational decision-makers interact in strategic situations, which is often used to analyze the behavior of firms in an oligopolistic market.