Walter Cronkite

Definition

Walter Cronkite was an influential American broadcast journalist, known for his role as the anchor of the CBS Evening News from 1962 to 1981. He played a crucial part in shaping the landscape of journalism and media writing during a pivotal time in American history, particularly during events like the Vietnam War and the Apollo moon landing, where his reporting helped inform and influence public opinion.

5 Must Know Facts For Your Next Test

1. Walter Cronkite is often referred to as 'the most trusted man in America' due to his credibility and integrity in journalism.
2. He famously declared that the Vietnam War was unwinnable during a broadcast in 1968, which significantly shifted public perception about the war.
3. Cronkite's coverage of the Apollo 11 moon landing in 1969 captivated millions and helped convey the historic significance of the event to the American public.
4. He was known for his calm demeanor and authoritative presence, which helped establish trust with viewers during tumultuous times.
5. After retiring from television news, Cronkite remained active in journalism and education, advocating for press freedom and ethical reporting.

Review Questions

• How did Walter Cronkite's reporting during the Vietnam War influence public opinion about the conflict?
  • Walter Cronkite's reporting on the Vietnam War significantly influenced public opinion by providing candid assessments of the situation. His statement that the war was unwinnable during a 1968 broadcast marked a turning point in how Americans viewed the conflict. This commentary, coming from someone regarded as a trusted figure in journalism, led many to question government narratives and contributed to growing anti-war sentiments across the country.
• Discuss the role of Walter Cronkite in shaping television news journalism standards during his career.
  • Walter Cronkite played a pivotal role in shaping television news journalism standards by exemplifying professionalism, objectivity, and thorough reporting. His commitment to delivering accurate information and presenting stories with integrity set a benchmark for future journalists. By prioritizing factual reporting over sensationalism, Cronkite helped elevate the credibility of broadcast journalism at a time when television was becoming a primary source of news for Americans.
• Evaluate the impact of Walter Cronkite's career on modern journalism practices and media writing techniques.
  • Walter Cronkite's career had a lasting impact on modern journalism practices by emphasizing the importance of trustworthiness and accuracy in news reporting. His ability to communicate complex issues clearly and effectively has influenced contemporary media writing techniques, pushing journalists to focus on clarity and substance. Moreover, Cronkite's ethical approach serves as a model for journalists today, reinforcing the necessity of holding power accountable while engaging audiences with well-researched narratives.

Related terms

Broadcast Journalism: A type of journalism that involves reporting news through audio and visual mediums, such as television and radio, focusing on delivering timely and impactful stories to a mass audience.

Investigative Reporting: A form of journalism that seeks to uncover hidden truths through in-depth research and analysis, often exposing issues such as corruption, injustice, or wrongdoing.

Anchor: The primary presenter of a news program who is responsible for delivering news stories, introducing segments, and guiding the overall flow of the broadcast.