๐Ÿง ap psychology review

Heuristics and Biases

Written by the Fiveable Content Team โ€ข Last updated September 2025
Verified for the 2026 exam
Verified for the 2026 examโ€ขWritten by the Fiveable Content Team โ€ข Last updated September 2025

Definition

Heuristics and biases refer to psychological processes used by individuals for decision-making under conditions of uncertainty. Heuristics are mental shortcuts that simplify complex problems, but biases can arise from these shortcuts and lead to errors in judgment.

Theoretical Perspectives

From a cognitive psychology standpoint, heuristics are mental shortcuts used for problem-solving and decision-making. Biases emerge from the systematic errors these heuristics can produce, affecting judgment.

Study And Research Findings

Tversky and Kahnemanโ€™s work is foundational, illustrating how heuristics like availability, representativeness, and anchoring lead to predictable biases in judgment and decision-making processes.

"Heuristics and Biases" also found in: