Written by the Fiveable Content Team • Last updated September 2025
Verified for the 2026 exam
Verified for the 2026 exam•Written by the Fiveable Content Team • Last updated September 2025
Definition
The similarity-attraction theory suggests that people are more likely to be attracted to those who are similar to them in attitudes, beliefs, values, and interests.
Proximity refers to physical or geographical closeness. People who live close together are more likely to form relationships due to frequent interactions.
Homophily: Homophily is the tendency for individuals to associate with others who have similar characteristics, such as age, race, education level, or social status.
Reciprocity: Reciprocity is the mutual exchange of positive feelings and behaviors between two individuals. In attraction, if someone shows interest or liking towards us, we tend to reciprocate those feelings.