Reinforcer

Definition

A reinforcer is something that follows a behavior and increases the likelihood of that behavior happening again in the future.

Related terms

Positive Reinforcer:

Something that is added or presented after a behavior, increasing the chances of that behavior being repeated.

Negative Reinforcer: Something that is removed or avoided after a behavior, increasing the chances of that behavior being repeated.

Primary Reinforcer: A reinforcer that satisfies a biological need, such as food, water, or sleep.