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Argument Resonance

Written by the Fiveable Content Team • Last updated September 2025
Verified for the 2026 exam
Verified for the 2026 examWritten by the Fiveable Content Team • Last updated September 2025

Definition

Argument resonance refers to the degree to which an argument connects with its intended audience by appealing to their values, beliefs, emotions, or experiences. It measures how effectively an argument strikes a chord with people's existing perspectives.

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