Citizen advocacy: Citizen advocacy is when individuals actively promote or defend a cause they believe in, using their own personal experiences and stories to persuade policymakers.
Issue networks: Issue networks are informal alliances of individuals and interest groups who come together around a specific policy issue, working collectively to influence government decisions.
Astroturfing: Astroturfing is a deceptive tactic where an organization creates an artificial grassroots campaign that appears to be driven by ordinary citizens but is actually funded or directed by special interests.