Charismatic authority: A type of leadership where followers are drawn to the leader's personal qualities and believe in his or her extraordinary abilities.
Social cohesion: The bonds that bring people together in a group, which in cults is often achieved through shared beliefs, rituals, and common practices.
Brainwashing: A process of forcefully changing someone's beliefs or attitudes through psychological pressure or manipulation, often used in discussions about how cults may influence their members