Mass Media and Society
Adaptive streaming is a technology used in online video delivery that adjusts the quality of a video stream in real-time based on the viewer's internet connection speed and device capabilities. This means that if your connection slows down, the video will switch to a lower quality to prevent buffering, while a faster connection allows for higher-quality playback. This technology enhances user experience by ensuring smooth playback without interruptions, making it essential for online video platforms and streaming services.
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