Franchising:A method of business expansion whereby individuals or entities (franchisees) are granted the rights to open and operate a store using the branding and business model of another company (franchisor).
Market Adaptation: The process through which a business adjusts its offerings in response to changing market conditions, consumer preferences, or competitive pressures.
Service Industry: A sector of the economy that provides intangible goods or services to consumers, including various forms of entertainment, financial services, health care, and food services