Sony

Definition

Sony is a multinational conglomerate corporation headquartered in Tokyo, Japan, that specializes in consumer and professional electronics, gaming, entertainment, and financial services. It is known for its significant contributions to the music industry, film production and distribution, gaming consoles like PlayStation, and technological innovations in electronics.

Related terms

Conglomerate: A large corporation formed by the merging of separate and diverse firms that operate in various industries under one corporate group.

Product Life Cycle: The cycle through which every product goes from introduction to withdrawal or eventual demise over time; key for understanding how products evolve in markets.

Sales Promotion: A marketing strategy where short-term incentives are offered to encourage the purchase or sale of a product or service