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Total Revenue (TR)

Definition

Total revenue refers to the overall income generated from selling a certain quantity of goods or services. It is calculated by multiplying price per unit by the quantity sold.

Analogy

Imagine you have a lemonade stand and sell cups for $1 each. If you sell 50 cups, your total revenue would be $50 ($1 x 50).

Related terms

Average Revenue (AR): Average revenue is obtained by dividing total revenue by the quantity sold.

Price Elasticity of Demand (PED): Price elasticity of demand measures how responsive demand is to changes in price.

Marginal Revenue (MR): Marginal revenue represents the change in total revenue resulting from producing and selling one more unit.



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© 2024 Fiveable Inc. All rights reserved.

AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.