Research ethics in communication studies ensures responsible, integrity-driven research that protects participants. Key principles include respect for persons, beneficence, and justice. These guide researchers in obtaining informed consent, minimizing risks, and treating participants fairly. Ethical considerations extend beyond data collection to responsible management, analysis, and dissemination. Researchers must navigate power dynamics, potential exploitation, and unique challenges in digital communication research. Adherence to ethical principles promotes trust in the scientific process and protects participants' rights.