Market Research Tools
A randomized controlled trial (RCT) is a study design that randomly assigns participants into either an experimental group or a control group, allowing researchers to evaluate the effect of a specific intervention or treatment. This method minimizes bias and ensures that any differences in outcomes can be attributed to the intervention itself rather than other factors. RCTs are considered the gold standard in experimental research designs due to their rigorous approach in testing hypotheses.
congrats on reading the definition of randomized controlled trial. now let's actually learn it.