study guides for every class

Brand name

A brand name is the proprietary name assigned to a drug by its manufacturer. It is often trademarked and used for marketing purposes.

congrats on reading the definition of brand name. now let's actually learn it.

Brand names are usually easier to remember and pronounce compared to generic names.
A single drug can have multiple brand names if produced by different manufacturers.
Brand names are protected under trademark law, preventing other companies from using the same name.
The active ingredient in a drug remains the same regardless of its brand name.
Generic drugs are typically less expensive than their brand-name counterparts.