Digital Transformation Strategies
Augmented reality (AR) is a technology that superimposes digital information, such as images, sounds, or text, onto the real world, enhancing the user's perception of their environment. It combines computer-generated content with the user's view of the real world, often through devices like smartphones or AR glasses, allowing for interactive and immersive experiences. This blend of virtual and real elements is crucial in various applications, including gaming, education, and training.
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