Regularization techniques are crucial in deep learning to prevent overfitting and improve model generalization. These methods, including L1/L2 regularization, dropout, early stopping, and data augmentation, add constraints or penalties to the learning process, encouraging simpler, more robust models. Overfitting occurs when a model learns to fit training data too closely, including noise and irrelevant patterns. This results in poor performance on unseen data. Regularization techniques help mitigate overfitting by constraining model complexity and promoting better generalization to new data.