18.6 Using Excel to Create the Long-Term Forecast

4 min readjune 18, 2024

Excel is a powerful tool for long-term financial forecasting. It allows you to organize data, create projections, and link financial statements. By using formulas and functions, you can build dynamic models that update automatically when change.

Advanced techniques like and what-if scenarios help you explore different outcomes. These skills are crucial for financial planning, allowing you to make informed decisions based on projected financial performance and potential future scenarios.

Using Excel for Long-Term Financial Forecasting

Financial statement forecasting in Excel

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  • Organize financial data in a structured format ()
    • Create separate sheets for , , and to keep data organized and easily accessible
    • Maintain consistent row and column labels across all sheets to ensure clarity and avoid confusion when linking data
  • Input historical financial data as the starting point for projections
    • Populate cells with actual data from previous periods (revenue, expenses, assets, liabilities) to establish a baseline
    • Utilize this historical data as a reference for creating forward-looking projections and identifying trends
  • Develop assumptions for key financial
    • Identify critical factors affecting future performance such as revenue growth rate (market expansion), gross margin (pricing strategy), and expense ratios (operational efficiency)
    • Input assumptions in dedicated cells for easy updating and to assess the impact of changes on projected results
  • Project future financial statement line items using formulas
    • Utilize Excel formulas to calculate future values based on historical data and assumptions, enabling dynamic projections
    • Projected Revenue = Previous Year Revenue * (1 + Assumed Growth Rate) calculates future revenue based on an assumed growth rate
  • Incorporate to assess company performance and guide projections
    • Calculate key ratios such as liquidity, profitability, and efficiency metrics to evaluate historical performance
    • Use these ratios to inform assumptions and validate projections for consistency with past performance

Balance sheet and income statement linkages

  • Establish links between financial statements using cell references
    • Utilize cell references in formulas to connect related line items across sheets, ensuring data consistency and accuracy
    • Link from the to on the to reflect the impact of profitability on equity
  • Ensure balance sheet and income statement projections are interconnected ()
    • Structure formulas so that changes in one statement automatically flow through to the other, maintaining the integrity of the financial model
    • Increased net income should result in a corresponding increase in , demonstrating the relationship between profitability and equity
  • Maintain the fundamental accounting equation:
    • Use formula links to ensure the balance sheet always balances, with total assets equaling the sum of total liabilities and total equity
    • Implement checks and balances to verify the accuracy of the financial model and adherence to accounting principles

Iterative balancing of financial forecasts

  • Utilize iteration to solve in the financial model
    1. Enable in Excel (File > Options > Formulas > Enable iterative calculation) to allow for circular references
    2. Set maximum iterations and maximum change to control the iteration process and ensure convergence to a stable solution
  • Employ the function to aggregate data based on specific criteria
    • Sum all expenses with a particular category label (marketing, R&D) using SUMIF to analyze costs by department
    • Formula:
      =SUMIF(range, criteria, sum_range)
      where range is the cells to evaluate, criteria is the condition, and sum_range is the cells to sum
  • Use the function to retrieve data from other tables or sheets
    • Look up the appropriate tax rate based on projected taxable income to accurately calculate tax expenses
    • Formula:
      =VLOOKUP(lookup_value, table_array, col_index_num, [range_lookup])
      where lookup_value is the value to match, table_array is the data range, col_index_num is the column number to return, and range_lookup is an exact or approximate match
  • Apply the ROUND function to display numbers with a specified number of decimal places
    • Round projected financial metrics to two decimal places ($1.23 million) for presentation purposes and readability
    • Formula:
      =ROUND(number, num_digits)
      where number is the value to round and num_digits is the number of decimal places

Advanced forecasting techniques

  • Implement trend analysis to project future values based on historical patterns
    • Use Excel's trendline feature or statistical functions to identify and extrapolate trends in key financial metrics
  • Apply to project future values for various financial statement items
    • Calculate compound annual growth rate (CAGR) for historical periods and use it to inform future projections
  • Utilize tools in Excel to test different scenarios
    • Employ Goal Seek, Data Tables, and Scenario Manager to evaluate the impact of changing assumptions on financial projections

Key Terms to Review (39)

Assets = Liabilities + Equity: The accounting equation, also known as the balance sheet equation, is a fundamental principle that states that the total assets of a business must equal the sum of its liabilities and shareholders' equity. This equation represents the basic structure of a company's balance sheet and is a cornerstone of financial reporting and analysis.
Assumptions: Assumptions are the foundational beliefs, estimates, or conditions that are accepted as true or real without empirical proof. They form the basis for financial projections, forecasts, and decision-making in various business contexts.
Balance sheet: A balance sheet is a financial statement that provides a snapshot of a company's financial position at a specific point in time. It lists assets, liabilities, and shareholders' equity to give insights into the company's financial stability.
Balance Sheet: The balance sheet is a financial statement that provides a snapshot of a company's assets, liabilities, and shareholders' equity at a specific point in time. It is a fundamental tool for understanding a company's financial position and is essential for analyzing its financial health and performance.
Capital Asset Pricing Model: The Capital Asset Pricing Model (CAPM) is a financial model that describes the relationship between the expected return of an asset and its risk. It provides a framework for understanding how the market values an asset based on its systematic risk, which is measured by the asset's beta. CAPM is a fundamental concept in finance that is widely used in investment analysis, portfolio management, and corporate finance decision-making.
Cash Flow Statement: The cash flow statement is a financial statement that reports the inflows and outflows of cash and cash equivalents over a specific period of time. It provides a comprehensive view of a company's liquidity and ability to generate cash from its operations, investing, and financing activities. The cash flow statement is a crucial component in understanding a company's overall financial health and performance.
Circular References: Circular references, in the context of financial forecasting using Excel, refer to a situation where a cell's formula depends on the value of another cell, which in turn depends on the original cell's value. This creates a loop that can lead to inconsistent or unreliable calculations.
Data Table: A data table is a feature in spreadsheet software like Microsoft Excel that allows users to perform sensitivity analysis by changing the values of input variables and observing the corresponding changes in output variables. It is a powerful tool for exploring the impact of different scenarios on the outcomes of a model or analysis.
Debt-to-equity ratio: The debt-to-equity ratio is a solvency ratio that measures the proportion of a company's debt to its shareholders' equity. It indicates how much debt a company is using to finance its assets relative to the value represented in shareholders’ equity.
Debt-to-Equity Ratio: The debt-to-equity ratio is a financial metric that measures a company's financial leverage by dividing its total liabilities by its total shareholders' equity. This ratio provides insight into a company's capital structure and its ability to meet its financial obligations.
Discounted Cash Flow: Discounted cash flow (DCF) is a valuation method used to estimate the present value of a company's future cash flows. It is a fundamental concept in finance that considers the time value of money, where future cash flows are discounted to their present worth using an appropriate discount rate.
Discounted cash flow (DCF): Discounted Cash Flow (DCF) is a valuation method used to estimate the value of an investment based on its expected future cash flows. The future cash flows are adjusted for the time value of money using a discount rate.
Dividend Discount Model: The dividend discount model (DDM) is a method for valuing the price of a stock by using the predicted dividends and discounting them back to the present value. It is based on the premise that the intrinsic value of a stock is the present value of all expected future dividend payments.
Dividend discount model (DDM): The Dividend Discount Model (DDM) is a method used to value a stock by discounting predicted future dividend payments to their present value. This model assumes that dividends are the primary source of a stock's value.
Drivers: Drivers are the key factors or forces that influence and shape the outcomes or behaviors within a given context. In the context of using Excel to create a long-term forecast, drivers refer to the underlying variables or assumptions that drive the projections and financial modeling.
EBITDA Multiple: The EBITDA multiple is a valuation metric used to estimate the value of a company by comparing its EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) to its enterprise value. It provides a way to assess a company's worth relative to its operational profitability, allowing for comparisons across different companies and industries.
Financial Ratios: Financial ratios are quantitative measures that analyze and evaluate a company's liquidity, solvency, efficiency, profitability, and overall financial performance. They are essential tools for assessing an organization's financial health and making informed decisions.
Financial Statement Linkages: Financial statement linkages refer to the interrelated nature of a company's financial statements, where changes in one statement directly impact the other statements. This concept is crucial in understanding the comprehensive financial position and performance of a business, as well as in creating long-term forecasts using tools like Excel.
Forecasting Techniques: Forecasting techniques are analytical methods used to predict future events, trends, or outcomes based on historical data and other relevant information. These techniques are crucial for organizations to make informed decisions and plan for the future effectively.
Growth Rates: Growth rates refer to the pace at which a variable, such as a company's revenue or a country's GDP, increases or decreases over time. Understanding growth rates is crucial in financial analysis and forecasting, as they provide insights into the trajectory and performance of an entity or economic system.
Income statement: An income statement is a financial document that summarizes a company's revenues, expenses, and profits over a specific period. It provides insight into the company’s operational efficiency and profitability.
Income Statement: The income statement, also known as the profit and loss statement, is a financial report that summarizes a company's revenues, expenses, and net profit or loss over a specific period of time. It is a crucial document that provides insights into a company's financial performance and profitability.
Income statement (net income): An income statement (net income) is a financial report that shows a company's revenues, expenses, and profits over a specific period. Net income is the bottom line of the income statement, indicating the company's profitability after all expenses have been deducted from total revenue.
Iterative Calculation: Iterative calculation is a mathematical process where a calculation is repeatedly performed, with the output of one iteration becoming the input for the next, until a desired result or solution is reached. This method is commonly used in financial modeling and forecasting to refine and improve the accuracy of projections over time.
Long-Term Forecast: A long-term forecast is a projection or estimate of future events, conditions, or trends over an extended period, typically several years or more. It is used to anticipate and plan for potential changes, challenges, and opportunities that may arise in the long run.
Net Income: Net income, also known as net profit, is the final and most important financial metric that represents a company's overall profitability and performance. It is the amount of revenue remaining after deducting all expenses, costs, depreciation, taxes, and other charges from a company's total revenue over a specific period of time.
Pro Forma Statements: Pro forma statements are financial projections that estimate a company's future financial performance based on anticipated events, assumptions, and adjustments to historical financial data. These statements provide a forward-looking perspective on a company's potential financial position, income, and cash flow, allowing for better-informed decision-making.
Retained earnings: Retained earnings are the cumulative amount of net income that a company retains, rather than distributes as dividends to shareholders. They are reported on the balance sheet under shareholders' equity and reflect the company's reinvestment in its own operations.
Retained Earnings: Retained earnings are the portion of a company's net income that is retained or saved for future use, rather than being distributed to shareholders as dividends. This accumulated earnings account on the balance sheet represents the company's reinvested profits and is a key indicator of its financial health and growth potential.
Return on Assets: Return on Assets (ROA) is a financial ratio that measures a company's profitability and efficiency in utilizing its assets to generate net income. It is calculated by dividing a company's net income by its total assets, and is expressed as a percentage.
Scenario analysis: Scenario analysis is a process of evaluating possible future events by considering alternative plausible scenarios. It helps in understanding the impact of different variables on financial outcomes.
Scenario Analysis: Scenario analysis is a strategic planning technique that involves the examination of potential future events or outcomes by considering alternative possible scenarios. It is a tool used to assess the impact of various factors on a company's performance and decision-making process.
Sensitivity analysis: Sensitivity analysis examines how the variation in input variables affects outcomes in a financial model. It helps identify which variables have the most significant impact on cash flow and growth projections.
Sensitivity Analysis: Sensitivity analysis is a technique used to determine how the output or outcome of a financial model or decision-making process is affected by changes in the values of the input variables or assumptions. It allows decision-makers to understand the impact of uncertainty and identify the key drivers that influence the final result.
Spreadsheet Modeling: Spreadsheet modeling is the process of creating a digital representation of a real-world system or problem using a spreadsheet application, such as Microsoft Excel or Google Sheets. It involves organizing data, defining relationships, and building formulas to simulate and analyze complex scenarios.
SUMIF: SUMIF is an Excel function that allows you to sum a range of cells that meet a specified criteria. It is particularly useful for financial forecasting and analysis, as it enables you to selectively sum values based on conditions you define.
Trend Analysis: Trend analysis is the examination of historical data to identify and evaluate patterns or trends over time. It is a fundamental tool used to understand the direction and rate of change in various financial and operational metrics, allowing for more informed decision-making and forecasting.
VLOOKUP: VLOOKUP is an Excel function that allows you to look up and retrieve data from a table or range based on the value in a specific column. It is a powerful tool for data analysis and reporting, particularly in the context of financial planning and forecasting.
What-If Analysis: What-if analysis is a technique used to explore the potential impact of changes in various input variables on the outcomes or outputs of a model or decision-making process. It allows for the examination of different scenarios and their consequences, helping decision-makers understand the sensitivity of a system to changes in its underlying assumptions or inputs.
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