Strategic Brand Storytelling
Backstory refers to the history and background of a character or brand that shapes their motivations, beliefs, and personality. It provides context to their current actions and decisions, making them more relatable and believable. In storytelling, a well-crafted backstory enriches characters and brand personas by giving depth and dimension, allowing audiences to connect emotionally with them.
congrats on reading the definition of backstory. now let's actually learn it.