Pop Art and Mass Culture
Aura refers to the unique presence and authenticity of a work of art, which is tied to its originality and the context of its creation. This concept highlights how an artwork's value is not just in its physical attributes, but also in the cultural and historical significance that surrounds it. The notion of aura is essential to understanding how mechanical reproduction, such as photography and mass production, alters our perception of art and impacts its intrinsic qualities.
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